Sony Announces the A7C!

Sony just announced the A7C – its newest compact full-frame mirrorless camera. The size is really small but the price is not… $1,800

I do most of my full-frame photography on the Sony A7III and love it.

But there may be better options with the Lumix or Sigma models if the size of the camera is your biggest concern. I’ve transitioned to the Lumix when hiking for the lighter weight and smaller size that I feel (pardon the pun) “outweighs” the slight losses in image quality.

Stan Horaczek breaks it down if you want to read more:

https://www.popsci.com/story/technology/sony-a7c-full-frame-mirrorless-camera/